Turning Miles into Support
San Diego, CA, October 3, 2025. The California Fire Foundation, a nonprofit dedicated to supporting firefighters, their families, and communities affected by wildfires, has joined forces with BG Trucking to launch Together We Rise a campaign that turns every mile on the road into support for those who need it most.
As part of this initiative, a BG Trucking trailer has been branded with the California Fire Foundation identity and equipped with a scannable QR code, allowing anyone who sees it on the road to instantly donate and support families impacted by wildfires while honoring firefighters. Each mile traveled becomes an open invitation to stand with California’s first responders and the communities that depend on them.
“At BG Trucking, I believe every trailer we put on the road should do more than deliver freight. With Together We Rise, every shipment becomes an opportunity to build community, to support families, and to honor the firefighters who protect us. It’s about turning miles into real impact,” said Carlos Guillén, CEO of BG Trucking.
Impact of the Together We Rise Partnership
Direct Action: Every trailer sighting becomes a chance to donate by scanning the QR code, turning highways into channels of giving.
Community Visibility: The co-branded trailer carries the Foundation’s message across key West Coast and cross-border routes.
Shared Responsibility: Clients, partners, and the public all become part of a larger movement to support firefighters and affected communities.
About the California Fire Foundation
Founded in 1987 by California’s firefighters, the California Fire Foundation provides vital emotional and financial support to firefighters, their families, and communities in need through programs like SAVE gift cards, scholarships, and fire prevention awareness.
About BG Trucking
Founded in 2007 by two brothers, BG Trucking is a California-based trucking company specializing in moving freight across the West Coast. With a strong focus on customer service, compliance, and safety, BG Trucking delivers reliable results while turning every mile into an opportunity to drive change.
